Wednesday 15 May 2024

Brief encounter or a customer lost

 This morning en route to my art history course l popped into the Games Workshop! My mission was threefold- firstly to pick up the free “Miniature of the Month” as he had a late medieval look, secondly to buy some paint and thirdly to buy White Dwarf 500  ( for nostalgic reasons) as I had bought White Dwarf 1 many moons ago!

I entered the shop with some trepidation as it isn’t my natural habitat. It had just opened and I was the only customer. I asked for the M of the M and was shown to work bench to glue it together! I said that I didn’t have time and could I please take it home to make. I was emphatically told I could not. I asked why and was told that you have to make it there so that you “ Engage with the shop.”

At this point I said thank you and left. I was a tad embarrassed and confused by the brief encounter. I was not really welcomed as a potential customer and I doubt if I will ever go back.

Thoughts?

13 comments:

  1. I never heard of anything so weird!

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    1. Ops typo,
      I would fire an email off to Games Workshop and ask them to explain why a potential customer was made to feel embarrassed.
      As to engaging with the shop I would have asked out loudly to the walls it must be really hard to work with this numpty, I bet you can't wait until he goes home.
      D... head comes to mind????????

      Willz.

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  3. My last visit to a "Warhammer" store as they are now called, was to buy some Contrast paints (new colours) where I had the usual "what are you working on" / "what are these (paints) for" engagement chat - "15mm ECW" was the response and they insisted on helping me find my selected colours (fortunately I had a list). At the end when buying them, I was offered the free miniature, but declined. There was no implication I would stay and build or paint it. The website leads you to believe you can take them home but ambiguously suggests building them instore with help.....

    https://stores.warhammer.com/#free-experiences

    Neil

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  4. There is a Warhammer shop in Inverness that I have passed loads of times but never gone into, reading your bad experience I doubt I ever will.

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  5. Surely the fact that you entered the premises showed that you were 'engaged with the shop'? I must admit I haven't been into one of their units for some 30 years, but it sounds like they need some instruction on customer relations. I would certainly send a missive to the MD, whoever he is. It may only be that particular (manager)?.

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  6. I find a hint of grey in the hair region disconcerts them .

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  7. The Warhammer shop in Edinburgh isn't too bad. You can have an almost normal conversation with one of the older hands. I find they get flummoxed when they ask what you are painting and you show them on your phone.

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  8. I don't think I have ever been in a "Warhammer" shop (I don't know if they are even common in my part of the world). But I have been in some hobby/gaming stores where I didn't feel welcome, or maybe felt like I was an annoyance to the people there (staff and their buddies). It can take the F out of FLGS (friendly local game store).

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  9. My nearest shop has now closed but when I used to pop in for paints (or during my son's brief Warhammer dalliance) I found that mentioning whatever historical thing I was painting would either cause a blank 'does not compute' look, or occasionally spark of a genuinely interested conversation.
    I think the move over to shops being 'one man bands' made for a lot of inconsistency in how they approached customers.

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  10. A stupid policy if ever I heard one. Exactly the opposite way to attract and keep customers, but no surprise to me. I have an acquaintance who worked within the GW empire at a fairly high level. Some of the stories he told put me off going into their shops for life.

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  11. How utterly bizarre! I'm sure I'd feel just as you did and never go back again...

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  12. I'll argue devils advocate, and to be fair to WW... the miniature is free...???

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